News

August 2017

MHIAA brings style and innovation into the home with Avanti™ Air Conditioners

Mitsubishi Heavy Industries Air-Conditioners Australia (MHIAA) launched the new Avanti™ range bringing an award winning Italian design to Australian and New Zealand consumers.

Based on MHIAA’s world class air conditioning technology, the Avanti™ air conditioning range beautifully complements any household interior and was recently awarded the A’ Design Silver Design Award from Italy, a global indicator of quality and perfection in design.

“Air conditioning units are moving away from that standard shape we have known. The Avanti™ range has been designed and developed for the modern home. It is the perfect accessory for all new homes and those wishing to bring elegance and luxury to their living spaces” says interior design expert and MHIAA ambassador, Tara Dennis.

The Avanti™ range of air conditioners boast elegant smooth curves and rounded corners to suit any home. As one of the quietest models on the market, it is altogether less intrusive and the perfect addition to any home.

 

Image 2: Avanti™ Indoor Unit

“Home owners are continually looking for ways to bring style and comfort to their homes. They want high end products that are built to last. With the Avanti™ range, MHIAA is once again pushing the boundaries to bring quality designed products to consumers, a feat now recognised internationally” -Tara Dennis.

MHIAA continues to invest in extensive research and development and this has ensured that the Avanti™ range guarantees high values of energy efficiency and low consumptions. Using the R32 refrigerant, Avanti™ requires less energy to achieve the desired temperature and less refrigerant volume to operate.

As a reverse cycle unit, the Avanti™ range provides heating and cooling and comes with both a dry and fan mode. The Avanti™ range will continue to provide powerful cooling even when the outside temperature is as high as 46 degrees.

MHIAA’s 130 year history of engineering innovation is seen with the Avanti™ range using the same blade technology as jet engines. This enables a large volume of air to be blown with the minimum amount of energy generating an airflow that is uniform and quiet.

“With warmer months just around the corner, now is the time for every home owner to take advantage of this technology,” says Tara Dennis.

Further to this, the Avanti™ range utilises both the allergen clear and photocatalytic filter to neutralise and purify the air flow. Through these filters any bacteria, mould, pollen or lice that has built up in the unit is quickly eliminated and deodorised to provide consumers with a cleaner air flow.

The Avanti™ range also features a silent night function with a dimmable light providing the perfect temperature and ambiance, night and day. This means that even as the evening approaches the unit can remain on for those warmer nights without a bright light in the corner of the room. Users have the option, through this feature, to dim the LED light or turn the light off without having to switch the air conditioner off.

MHIAA understands what consumers want and this has influenced the features of the Avanti™ range.  By harnessing Wi-Fi technology, the Avanti™ range allows users to set up and program the air conditioner through their smartphone or tablet outside a normal daily schedule. This option allows consumers to set the desired temperature of the unit before returning home and allows them to check if the unit has been left running should they not be home.

MHIAA is bringing consumers a holistic and stylish range that has been internationally recognised for its quality design. The Avanti™ air conditioners are available from August in leading retailers, and air conditioning dealers, and come with a five-year parts and labour warranty.

The Avanti range model and capacity (kW):

SRK20ZSA-W

2.0kW

SRK25ZSA-W

2.5kW

SRK35ZSA-W

3.5kW

SRK50ZSA-W

5.0kW

DXK06ZSA-W

2.0kW

DXK09ZSA-W

DXK12ZSA-W

DXK18ZSA-W

2.5kW

3.5kW

5.0kW

 

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July 2017

MHIAA introduces Tara Dennis as Brand Ambassador

  

Mitsubishi Heavy Industries Air-Conditioners Australia (MHIAA) is proud to announce that home improvement expert and presenter Tara Dennis has been appointed as the brand’s first ambassador in Australia and New Zealand.

“I’m very pleased and excited to be joining a brand with such a rich history and passion for innovation and comfort within the home,’’ says Tara.

“As someone who has a passion for styling and renovating homes you want to push the boundaries and create a space that people love being in. Mitsubishi Heavy Industries Air-Conditioners Australia is the perfect extension of this and a brand that I am proud to be supporting,” continues Tara.

For MHIAA, Tara Dennis is an undeniable choice as she represents all that the brand stands for. She brings with her a level of trust and an influential voice in the minds of consumers. Together MHIAA and Tara have the opportunity to generate and extend the brand’s image to reach consumers in Australia and New Zealand.  

“Tara represents the home renovator who wants to improve their home. It is great to have her on the team at Mitsubishi Heavy Industries Air-Conditioners Australia. Her extensive experience in home decorating and design has ensured she is a credible face of home improvement, design and decoration in Australia,” says Jenny Perello, Marketing Executive, MHIAA.

Further to this, Tara similarly represents a shift in brand ambassadors within the air conditioning space.

“Currently, major air conditioning brands generally use males as their brand ambassadors. Bringing in Tara means MHIAA creates a point of difference for our brand and expands the field to include females who often represent the key decision makers in the family home,” says Jenny.

MHIAA and Tara are leading the charge in both innovation and branding as they step outside the current thinking and move towards an environment all about the consumer, male or female.

With a key focus on innovation, Mitsubishi Heavy Industries Air-Conditioners Australia offers a complete range of premium air conditioners to create the ideal temperature conditions and air flow at home or in the office.

“Tara complements MHIAA’s brand values and we look forward to working with her,” concludes Jenny. 

 

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July 2017

MHI products recommended by CHOICE 

Six models from Mitsubishi Heavy Industries Air-Conditioners Australia (MHIAA) split system air conditioners range have been recommended by Choice across small to large capacities.

MHI Models: SRK20ZMXA-S, SKR63ZMA-S, SRK92ZMA-S, SRK71ZMA-S, Bronte™ SRK71ZRA-W and SRK80ZRA-W

Choice, Australia’s leading consumer advocacy group, in its latest testing of air conditioners last month, has recommended six models from MHIAA that met Choice’s rigorous and independent testing.  The recently launched Bronte™ range outperformed other models in cooling efficiency, scoring in the top percentile of the Choice Recommended reports. The powerful performers create a comfortable room environment using the R32 refrigerant to increase its energy efficiency. “The heart of our design philosophy is the consumer. We want to provide innovative solutions that make work and life that much more comfortable,” says Senior Advisor Graham Hamilton, MHIAA.

“The Bronte™ range ticks all the boxes for anyone looking for air conditioning. The new range produces cleaner air quality, while being energy efficient helping to lower energy bills for families during winter.” The Bronte™ range provides a pure and clean air flow with the Allergen Clear and Photocatalytic Washable Deodorising Filters. It is engineered using the same blade technology as jet engine planes and features remarkably long reach airflow of up to 18 metres (SRK71ZRA-W/SRK80ZRA-W/SRK24YRA-W in cooling conditions). This provides larger rooms with climate consistency and a powerful, yet silent air channel that was unachievable until now.

Another stand-out feature of the Bronte™ range is the optional Wi-Fi connectivity. This unique control system allows access anywhere, enabling the temperature to be set outside the home using a smart phone, Apple watch, computer or tablet. Its silent operation makes it a less intrusive appliance, with a slim linear design that doesn’t protrude into rooms, leaving sleek minimalist aesthetics. With a wide operation range, sustained heating and cooling is possible even in extreme outdoor climates from as low as -15°C and as high as 46°C.